06.14.07
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Honestly, how many people care about the byline in an article? Unless you’re a semi-famous author (or celebrity), the public is more concerned with the article itself than who wrote it. Writers, you want to change that don’t you? The most obvious way is to force your way into the story; forcing yourself into what you write. That’s the gorilla way. Here’s the guerilla way: brand yourself. Check out this article: “How to Effectively Brand Yourself through Blogs.”
By getting your name out there, people will start to follow your work. You want to write about ketchup versus mustard, the dog whisperer, and what’s flawed about the Ivy League admission system? You also want to get people to read all the above? Then be Malcolm Gladwell, author of “The Tipping Point” and “Blink” but also renowned writer and media critic. Gladwell has branded himself so that his name is bigger than his work, which means that people will want Malcolm for everything because he has name recognition (as well as skills).
Freelance a lot, brand yourself, and get pseudo-famous; it’s the dream of every small town girl.
A few interesting articles:
How to become a Freelance Blogger
Blogging is Easy Money, Right?